Friday, April 17, 2009

super bowl ads

1.Company: NFL game day

target audience: kids and teenagers.

what persuasive method was used? hitting people in the family room.

how were camera shots used to capture video? there were different camera shots.

Slogan? live in your world play in ours.

was message effective? yes it catches your attention.


2.Company: Budweiser

target audience: above 21

what persuasive method was used? seeing something you don't normally see everyday.

how were camera shots used to capture video? were not very affective.

Slogan? Budweiser

was message effective? yes it showed something unusual.


3.Company: Chrysler

target audience: women because a women was in teh video.

what persuasive method was used? show how much fun she was having.

how were camera shots used to capture video? used different angles in the commercial

Slogan? drive and love.

was message effective? yes it showed her being enthusiastic and loving the car.


4.company: pepsi

target audience: older adults

what persuasive method was used? used a celebrities.

how were camera shots used to capture video? should different perspectives.

slogan?

was message effective? it didn't grab your attention.


5.Fed Ex

businesses

she said all the things he needed.

used two different environments to capture video.

Express

message was not effective.


6.Dodge

people that drive trucks.

tried to be humorous and it worked a little.

not the best camera shots.

Grab life by the horns.

Yes because it shows that the truck is tough.


7. Gatorade

athletes

used celebrities

used different camera angles to cature the video.

is it in you.

yes because it persuades you to drink it.


8. sportscenter

sports fans

put together a funny situation.

had two different camera shots.

this is sportscenter

not really because it shows something that does not really happen but is funny.


9. H&R block

people that do taxes.

used a celebrity.

not very good camera shots.

we'll find what others miss.

yes because it is telling you what they do as a company.


10. Bud Light

people that drink

put together a funny situation.

camera shots were normal.

make it a Bud Light.

yes because people recognize the slogan.

No comments:

Post a Comment