1.Company: NFL game day
target audience: kids and teenagers.
what persuasive method was used? hitting people in the family room.
how were camera shots used to capture video? there were different camera shots.
Slogan? live in your world play in ours.
was message effective? yes it catches your attention.
2.Company: Budweiser
target audience: above 21
what persuasive method was used? seeing something you don't normally see everyday.
how were camera shots used to capture video? were not very affective.
Slogan? Budweiser
was message effective? yes it showed something unusual.
3.Company: Chrysler
target audience: women because a women was in teh video.
what persuasive method was used? show how much fun she was having.
how were camera shots used to capture video? used different angles in the commercial
Slogan? drive and love.
was message effective? yes it showed her being enthusiastic and loving the car.
4.company: pepsi
target audience: older adults
what persuasive method was used? used a celebrities.
how were camera shots used to capture video? should different perspectives.
slogan?
was message effective? it didn't grab your attention.
5.Fed Ex
businesses
she said all the things he needed.
used two different environments to capture video.
Express
message was not effective.
6.Dodge
people that drive trucks.
tried to be humorous and it worked a little.
not the best camera shots.
Grab life by the horns.
Yes because it shows that the truck is tough.
7. Gatorade
athletes
used celebrities
used different camera angles to cature the video.
is it in you.
yes because it persuades you to drink it.
8. sportscenter
sports fans
put together a funny situation.
had two different camera shots.
this is sportscenter
not really because it shows something that does not really happen but is funny.
9. H&R block
people that do taxes.
used a celebrity.
not very good camera shots.
we'll find what others miss.
yes because it is telling you what they do as a company.
10. Bud Light
people that drink
put together a funny situation.
camera shots were normal.
make it a Bud Light.
yes because people recognize the slogan.
Friday, April 17, 2009
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